Two Words: Rio Tinto
The Nobel laureate in physics called for a “new revolution” in energy generation to cut greenhouse gas emissions.
But he warned there was no silver bullet for tackling climate change, and said a range of measures should be introduced, including painting flat roofs white.
Making roads and roofs a paler colour could have the equivalent effect of taking every car in the world off the road for 11 years, Chu said.
Read all about Rio Tinto’s Titanium Dioxide operations HERE. We’ll need a shitload of white paint.